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Hart Concrete Design
Our minimalist design effectively draws the viewers eyes to the products without distraction.
The light colored palette is a key factor in allowing the viewer to remain product focused while touring the site.
The custom Content Management System (CMS) gives the Hart team maximum flexibility in creating a virtually endless stream of options for each product.
The easy-to-follow shopping cart identifies the chosen product, with the customer's selected features, in order to help prevent confusion and misorders prior to checkout.
For a more personal touch, print and video media pages were implemented allowing Hart to highlight their wide array of press coverage.